Marketing, Social Media & PR Support with Super Market Events

Location: Remote working from home
Furlough Volunteer Post
Immediate start
Hours to be negotiated
Apply by 3 June 2020

Important - this role would ideally suit a person who is currently furloughed from their regular employment and wants to use their skills to have a positive impact on business and the community. The Coronavirus Job Retention Scheme states that furloughed workers may volunteer their time and skills to projects such as Super Market Events.

Please note that the application process for this and other volunteering opportunity is slightly different from our usual form. See "Application" section below..

 

The Organisation

“Super Market Events is a Scottish-based events organisation giving local and national small businesses and startups a successful place to sell directly to the public. Our events are based on the traditional marketplace model with modern, fun activities, such as workshops, street food and networking opportunities added. Our events act as an incubator for small businesses from the arts, design, food, homeware, gifts and services industries to trade, generate income and scale up their businesses. 

Having had a successful 2 years in Glasgow, Super Market is now expanding to a new venue in Edinburgh as well as developing our online small business development platform  (Scottish Business Collective). 

 

The Role

We are seeking volunteer support during this difficult time in the following areas:

Marketing & PR 

•  Developing a Marketing & PR plan for both Glasgow & Edinburgh for events and a national campaign for Scottish Business Collective
•  Identifying and capitalising on media opportunities
•  Developing relationships with journalists across target media to ensure maximum positive exposure
•  Supporting copywriting  

Social Media 

•  Develop social media and digital plan for both Super Market Events & Scottish Business Collective 
•  Work with our designer & photographer on content creation
•  Support us with  brand guidelines, standards and tone of voice
•  Track, evaluate and report regularly on social media interactions;
        - Monitor trends in social, digital and mobile media, suggesting and implementing any that would positively impact the business

This could be a post for one or multiple people. The team is welcoming applications from those who are furloughed and can give any length of support (even a week or two to help support our work in the next step) from any location in Scotland. Although the position is currently voluntary and unpaid, Super Market Events are hopeful this role will develop into a paid part-time/freelance/agency position in the future.

 

Requirements:

Important - this role would ideally suit a person who is currently furloughed from their regular employment and wants to use their skills to have a positive impact on business and the community. The Coronavirus Job Retention Scheme states that furloughed workers may volunteer their time and skills to projects such as Super Market Events.

You will suit this role if you love sharing impactful stories and have an interest in how organisations can support new and grassroots businesses to get a foothold and grow their customer base.

You’ll be organised in your approach to gathering and disseminating information, and able to take the initiative but have the judgement to ask questions when necessary. You’ll also be able to demonstrate the following:

•  Experience of strategic planning of promotional campaigns
•  Firm knowledge of digital marketing methodology
•  Strong copywriting skills
•  Ability to quickly develop a deep understanding of what the organisation does
•  Inquisitive nature, not afraid to ask questions
•  A strong desire to support community engagement during lockdown and going forward
•  Empathy and emotional intelligence galore

You should be comfortable with being able to commit to the hours you agree to volunteer to support the organisation.

 

If you have any questions about this role or the organisation please contact team@aai-employability.org.uk. Please do not under any circumstances contact the employer directly as their capacity is currently over-stretched.

 

Application:

We understand that as a furloughed worker, you may not have an up-to-date CV. We will therefore accept a CV or a  Linkedin profile (send us a link). In addition, please forward a short cover letter explaining your interest in the role, your skills and your recent employment history. Send in an email, titled Marketing, Social Media & PR Support with Super Market Events (Furlough Volunteer Role) to jobs@aai-employability.org.uk (opens in new tab) by 1/06/2020.

Suitable candidates will be invited to a Zoom call to discuss the role and the work of the organisation in more detail.

Please feel welcome to share this with anyone who might be interested!

 

 

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